Wednesday, April 4, 2007

Squidoo is Courting eBay Sellers!

I recently received an email from Squidoo promoting “The Lens of the Day” a nice little feature where they highlight a particular “Lens” for being unique, clever or in some way standing out. Yesterday’s LOTD was Freaknoodles and here is the email I received:

“Hi Randy,

Q: What happens when you cross Sock Monkeys with some Cherry Pie and Santa Claws?
A: Freaknoodles!


Okay, once more, in English.

Freaknoodles is a cute eBay store that sells colorful pajamas. And they have a lens, which is today's esteemed Lens of the Day.

This is what every eBay seller should have! Tell a story about your items, why you're selling, who you are, share some testimonials, and point people straight to your auctions. You get more reach, more pages linking Googlers to your stuff, more sales.

Are eBayers with lenses the new elite of online trade? You better believe it.

Stop by the Freaknoodles lens and suck up some inspiration from a pro.

P.S. The SquidTeam will be at eBay Live in Boston this year. June 14-16. Come out at say hi!

I was struck by the focus of the email. It appears that the folks behind Squidoo see the value of promoting their site to eBay sellers, in fact they are going so far as to tell readers they will be at eBay Live in Boston. I have posted a couple of times on the value of Squidoo for eBay sellers – mostly small to medium volume sellers -- it is nice to see the management of Squidoo sees that value as well.

BTW - Freaknoodles received a substantial increase in activity to their Squidoo Lens as noted in a eBay Stores Discussion thread post number 2.

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